The EventEngine blog

I've reviewed a lot of event landing pages in client portals over the years. Most of them fail in the same 2 or 3 ways. A HubSpot event landing page needs three things above the fold to convert: the date and time, a form under four fields, and a thank-you page that does something. None of that is ...

I’ve built event processes inside HubSpot portals for years, first as an implementation consultant and now as someone who builds event software for the platform. So I’ve seen the whole spectrum: teams running 3 webinars a year off cloned templates, and teams running 50+ events who’ve quietly hired ...

If you run events in HubSpot, you've probably done this dance. Someone fills in your registration form. HubSpot logs the submission. But your Marketing Event still shows zero registrants. So you export the form fills, reimport them against the event to mark everyone "registered," then do the whole ...

HubSpot is great for running and managing events. Right up until you try to run a lot of them. The first few feel great. Forms connect to workflows, a landing page goes live, the reminder emails fire. Then you scale to 10 or 20 events a month and the whole thing quietly turns into a second job. The ...